Weblogs for Competitive Intelligence

Use of Weblogs for Competitive Intelligence

by Gregory R Lloyd, President and Co-founder Traction Software, Inc

Traction Software, Inc
245 Waterman Street, Suite 309
Providence, RI 02906 USA
email: grl@TractionSoftware.com
tel: (401)-528-1145
web: www.TractionSoftware.com

Abstract and Reference Sections only. For full paper, please see:
Weblogs for Competitive Intelligence - Greg Lloyd, Traction Software; BTCI Conference, Tokyo Oct 2005 (853KB Adobe Acrobat)
Copyright (c) 2005, Gregory R. Lloyd Some rights reserved, distributed under terms of the Creative Commons Attribution-NonCommercial-ShareAlike License

Also published in the Proceedings of The First International Conference/Workshop on Business, Technology and Competitive Intelligence
25th and 26th of October 2005 Tokyo, Japan
Nihon University Graduate School of Business
Greg Lloyd presentation: 4:20 PM – 5:00 PM 25 October 2005

For Conference presentation slides for this paper, please see:
Weblogs for Competitive Intelligence Conference Slides - Greg Lloyd, Traction Software; BTCI Conference, Tokyo Oct 2005 (6.8MB Microsoft PowerPoint)

Conference Slide references:
NLS TELECONFERENCING FEATURES: The Journal, and Shared-Screen Telephoning, Douglas C. Engelbart, Compcon 75 Digest, Sep 1975 pp 173-178 (AUGMENT,33076)
Toward High-Performance Organizations: A Strategic Role for Groupware, Douglas C. Engelbart, Bootstrap Institute, June 1992 (AUGMENT,132811)
Lost In The Archive: Vision, Artefact And Loss In The Evolution Of Hypertext, Belinda Barnet PhD Thesis, University of New South Wales, 2005
Re-Place-ing Space: The Roles of Place and Space in Collaborative systems, Steve Harrison and Paul Dourish, Proceedings of CSCW '96
Information Foraging, Peter Pirolli and Stuart K. Card, Psychological Review, 1999
Social Software and the Politics of Groups, Clay Shirky, www.shirky.com, 3 March 2003

Abstract: Over the past fifty years, the inspiration of hypertext systems has been the challenge of dealing with an ever-increasing volume of information. With the advent of the World Wide Web (WWW) as a near universal platform for commercial and scientific information, it is now possible to use the WWW as a platform for collecting, analyzing, disseminating and receiving feedback on competitive intelligence and other valuable business information. This paper will use examples of weblog deployment for competitive intelligence in the pharmaceutical industry to examine broader challenge of enabling enterprises to more effectively deal with the ever increasing volume of critical business information in general.

Keywords: weblog, hypertext, journal, competitive intelligence, analysis, dissemination, social software

Biographical note: Mr. Lloyd is President and co-founder of Traction Software, Inc. He is a graduate of Brown University where as an undergraduate and graduate student he worked for Prof. Andries van Dam on hypertext systems starting in 1968. Mr. Lloyd continued hypertext research while at the US Naval Research Laboratory and developed commercial hypertext editing and delivery systems at Mentor Graphics and Electronic Book Technology. The Traction TeamPage product is based on Mr. Lloyd's original research as well as that of Prof. van Dam, Douglas Engelbart, Theodor Nelson and Traction's co-founder, Christopher Nuzum.


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